Meesho – Digital Markting Specialist

Full Time
Pune, Maharashtra
February 24, 2025

Job Overview

  • Date Posted
    February 24, 2025
  • Job Location
    Pune, Maharashtra
  • Expiration date
    March 26, 2025
  • Experience Level
    0-2 years
  • Gender
    Both
  • Qualification
    Bachelors Degree

Job Description

Job Title: Digital Marketing Specialist
Company: Meesho

Job Description:
• Plan and execute digital marketing campaigns across platforms like Google, Facebook, Instagram, and YouTube.
• Manage paid ads, optimize performance, and ensure a high return on ad spend (ROAS).
• Analyze website traffic, user behavior, and campaign performance using tools like Google Analytics.
• Collaborate with content, design, and product teams to create engaging and conversion-driven content.
• Develop SEO strategies to improve organic reach and search rankings.
• Identify trends and insights, and implement new growth strategies.
• Track KPIs and generate performance reports to measure success and suggest improvements.

Requirements:
• Bachelor’s degree in Marketing, Business, or a related field.
• 2-4 years of experience in digital marketing, preferably in e-commerce or a startup environment.
• Proficiency in tools like Google Ads, Meta Ads Manager, and Google Analytics.
• Strong understanding of SEO, SEM, and social media marketing.
• Excellent analytical and problem-solving skills.
• Ability to manage multiple campaigns and meet deadlines.

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